How to Use Matterport to Create Interactive Virtual Tours
Matterport is renowned for its ability to create immersive 3D virtual tours, but did you know you can take your tours to the next level by adding interactive elements? Interactive features can significantly enhance engagement, provide valuable information, and guide viewers through your space in a more compelling way. This blog post explores how to use Matterport to create interactive virtual tours that captivate your audience.
Mattertags: The Building Blocks of Interactivity
Mattertags are a cornerstone of Matterport’s interactive capabilities. These versatile tags allow you to add various elements directly within your 3D model:
- Information Points: Provide detailed descriptions, highlight key features, or share interesting facts about specific areas within the tour. For example, in a real estate tour, you can use Mattertags to describe the features of a kitchen or highlight the energy efficiency of appliances.
- Images and Videos: Embed photos or videos to showcase products, highlight testimonials, or provide additional context. Imagine showcasing a video testimonial from a satisfied customer within a virtual tour of your business.
- Links: Link to external websites, product pages, or contact forms to drive conversions and encourage further engagement. In a retail store tour, link directly to product pages for items displayed in the tour.
- Audio Files: Add sound effects, music, or narration to enhance the immersive experience and provide audio guidance. You could add background music to a restaurant tour to create a specific ambiance.
Adding and Customizing Mattertags
Adding Mattertags is simple using Matterport’s Workshop platform:
- Open Your Space: Log in to Matterport Workshop and open the 3D model you want to edit.
- Add a Mattertag: Click the “Add Mattertag” button and place it in the desired location within the model.
- Choose a Mattertag Type: Select the type of Mattertag you want to add (e.g., information, image, video, link).
- Customize Content: Add text, images, videos, or links to your Mattertag, depending on the type you’ve chosen.
- Configure Settings: Customize the appearance and behavior of your Mattertag, such as its icon, color, and display settings.
Beyond Mattertags: Exploring Other Interactive Features
Matterport offers other interactive features beyond Mattertags:
- Highlights: Create guided tours by highlighting specific areas or features within the 3D model. This allows you to control the viewer’s journey and focus their attention on key elements.
- Labels: Add labels to identify rooms, objects, or areas of interest within the tour.
- Measurement Mode: Enable viewers to measure distances and dimensions within the 3D model, valuable for real estate or construction projects.
Tips for Creating Interactive Matterport Tours
- Plan Your Interactivity: Before you start adding interactive elements, think about your goals and how you want viewers to engage with the tour.
- Strategic Placement: Place Mattertags and other interactive elements in relevant locations to provide context and enhance understanding.
- Concise Content: Keep the text within Mattertags and labels concise and engaging.
- Visual Appeal: Use high-quality images and videos that complement the virtual tour.
- Call to Action: Include clear calls to action to encourage viewers to take the next step, whether it’s making a purchase, booking a viewing, or contacting you.
360thru: Your Matterport Interactive Tour Experts
360thru specializes in creating interactive and engaging Matterport virtual tours for businesses in Egypt. We can help you leverage the full potential of Matterport’s features to create immersive experiences that captivate your audience and achieve your business goals. Contact us today to learn more.